We know about the Boomers, GenXers, and Millennials. This week we learned about the name of the next generation: the P…http://t.co/cm1ynObo
Saturday, May 12, 2012
Friday, January 13, 2012
Sunday, January 01, 2012
Monday, February 07, 2011
WTF is Social Media?.... The Basics
Warning!
The information in this presentation is INVALUABLE!
However, it is not for the faint of heart!
You can view this same presentation in the PG edition and/or in a version that is quite delightful.
Whatever your drother, just be sure not miss out on this 'must-see' presentation
The information in this presentation is INVALUABLE!
However, it is not for the faint of heart!
You can view this same presentation in the PG edition and/or in a version that is quite delightful.
Whatever your drother, just be sure not miss out on this 'must-see' presentation
Monday, January 24, 2011
Monday, January 17, 2011
Monday, January 10, 2011
Monday, January 03, 2011
Wednesday, December 15, 2010
Wednesday, August 04, 2010
It Ain't Always Good
Business owners should not allow the fear of receiving "negative comments/feedback" from sites such as Yelp stop us from adding user-generated content to our sites. Instead, all feedback/conversation - complimentary or not, should serve as an opportunity for owners to hear 'the voice' of our customers. There are some key points that we need to keep in mind when responding to 'the voice' of our customers::
{1} : Feedback builds authenticity
Posting the comments received from our customers- positive or negative- shows that our customer's thoughts are meaningful and important to our businesses/companies.
{2} : Negative Feedback helps our business identify areas that may need improvement,
change and or more attention.
Although difficult to hear, soliciting feedback from our customers affords businesses owners immediate insight into the thoughts of our customers/community and their responses/feelings about our products/services. Immediate response from our market/community saves our businesses valuable time, money and research. Customer/community review can impact management decisions.
{3} : NEGATIVE FEEDBACK ALLOWS FOR IMMEDIATE DAMAGE CONTROL
Negaive feedback from our customers/community allows business owners to address and remedy concerns and issues about our product/service IN REAL TIME.
We are always seeking to meet the needs of our community and target market. Adding user-generated content to our sites helps us embrace 'the voice' of our customers. To benefit most from 'the voice' of our customers, be certain to relate content to company mission and/or vision. Sam Decker, Chief Marketing Officer of Bazaar Voice Blog - "You simply cannot hide. Social networks are making it easy for people to share their opinions – and they’re doing it in real time. Ignore customer opinions at your own peril".
Does your site allow feedback from your community? Have you received 'less than stellar' reviews/feedbacl from your community? If so, how have you handled the 'negative' feedback?
What are your thoughts?
Monday, May 10, 2010
{Facebook} + {Eventbrite} = Publish Your Event on Facebook
Eventbrite is a wonderful online event site that allows event planners to, among other things, create, schedule and publish their planned events at a cost that leaves a (giant) smile on their faces. There are lots of other valuable tasks that this service offers, one of which is, the ability to publish your events directly from the Eventbrite site onto your Facebook Fan page. No cutting/pasting needed! You have, in the past, been able to publish your Eventbrite events to your Facebook wall...which means that eventually your event information will scroll right off of the page.
Do you have an upcoming event that you want to let your Facebook community know about? Create, schedule and publish it on Facebook, with a few (very few) points and clicks of your mouse. What? You're familiar with this affordable service? Check it out. I love it!
What social media communities do you use to publicize your events? Have your efforts on this/these site(s) been successful? Are you already using Eventbrite to create, schedule and publish your events?
Lets Talk....
Saturday, May 08, 2010
Strategy:: Content Marketing
#5
Make it easy for your audience to transition from learning from you to buying from you.
Information is key.
Thoughts?
Friday, May 07, 2010
If I Tweet in My Blog... Does that make it a Twog?
Have you been dying to learn how to incorporate your tweets into your blog posts? Well, I certainly have been flapping my wings pondering the process. Email to the rescue! Yesterday, this great tutorial landed in my E-mail - Embedding your favorite tweets into your blog. Can I say that it's arrival was right on time? The process seems a little daunting, so it will be a minute before I take on the task.
So, here is my initial question - "If I tweet in my blog....does that make it a Twog?"
What's your thoughts? Are you presently including tweets on your on blog?
Let's talk....
Thursday, May 06, 2010
Monday, May 03, 2010
Pingdom on Facebook
Pingdom's describes itself as "Pingdom is a website monitoring service. In short, we monitor sites and servers on the Internet, alerting the site owners if we detect a problem". The best of all the service is FREE, and we like FREE! The sign up is effortless. Account upgrades can be had for smaller fees.
Saturday, May 01, 2010
Link Sharing
And without further ado... THE LIST .... thanks, Colin
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